Sustainability for lasting impact

TrueEmbed is a boutique, founder-led sustainability consultancy. Grounded in best practice and built for real-world decision-making, I partner with leadership teams to turn sustainability ambition into clear priorities, practical momentum, and measurable progress.

What you get:

  • Strategy & priorities

  • Governance & accountability

  • Reporting & scrutiny readiness

Hi, I’m Jana Nikolin. After a decade in sustainability across consulting and in-house roles in the UK and Germany, I’m as comfortable in boardroom discussions as I am navigating organisational constraints.

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How I support leadership teams

I help leadership teams build sustainability that is credible, owned and embedded — from direction-setting to delivery.

All Services
IN FOCUS

Sustainability Strategy Briefing


Not sure where to start with sustainability – or how to regain momentum? Our Sustainability Strategy Briefing brings focus, clarity, and direction to move forward with confidence.

Our Sustainability Strategy Briefing is a focused, insight-rich session designed to give leadership teams clarity on what sustainability really means for their business – and how to move forward with confidence.

In just 90 minutes, we’ll translate complex trends, standards, and stakeholder expectations into clear relevance for your company. You’ll see where competitors are focusing, which regulations are shaping your sector, and where your biggest risks – and opportunities – lie.

Tailored to your sector and maturity level, this session leaves you with a sharper understanding of what matters most, and a clear direction for next steps.

Book your briefing
IN FOCUS

Sustainability Culture Pulse


Culture is where sustainability lives – or stalls. The Pulse reveals how your people experience and engage with sustainability across the organisation, giving you the insight to turn strategy into lasting performance.

A concise, insight-driven assessment that blends data and dialogue, the Pulse measures how sustainability is understood, felt, and acted on day to day. Through a focused survey and select interviews, it pinpoints where culture drives momentum – and where it holds it back.

Each Pulse delivers a clear Sustainability Culture Maturity Score – paired with qualitative insights that explain the “why” behind the numbers. The result: a sharp, actionable picture of your organisation’s readiness to embed sustainability, and a tailored roadmap to move it forward.

40%

of executives find balancing growth & ESG challenging.

70%

of employees lack belief that their personal actions can make a difference at work.

93%

of employees lack confidence in applying their company’s sustainability strategy to their work.

52%

of employees suspect that their employer is likely to greenwash.

Sources: PwC (2021), AimHi Earth (2024)
Measure Your Company's Pulse
IN FOCUS

Investor & Portfolio Sustainability


We help funds and their holdings meet rising ESG expectations – aligning strategy, data, and communication so value is protected and exit opportunities are strengthened.

Investor-Ready Portfolios

We guide portfolio companies to understand exactly what investors expect and shape their ESG strategy and communications around those requirements. We prepare clear, investor-focused updates for board and shareholder meetings.

Tailored Investor Engagement

We enable investors and private-equity firms to set and communicate sustainability expectations across their portfolios – through customised workshops, one-to-one guidance, or concise ESG-requirement manuals. When needed, we integrate our precision software to streamline data collection and reporting across multiple holdings.

ESG Exit Preparation

We work with management teams 12–18 months before a planned sale or IPO to design an Exit-Ready Sustainability Roadmap covering strategy, governance, and disclosures – ensuring ESG performance stands up to data-room reviews and due diligence.

Discuss your ESG roadmap

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Tell us a bit about your project or request a discovery call.